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ZIPROF Blog

Insights on web design, hosting, domains, and software development from the ZIPROF Technologies team.
Why Domain Renewal Should Be on Your Business Calendar

Why Domain Renewal Should Be on Your Business Calendar

A missed domain renewal can take down your website and business email overnight. Here is why it happens…

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What Should Your Digital Marketing Budget Actually Cover?

What Should Your Digital Marketing Budget Actually Cover?

Most Kenyan SMEs either overspend on ads or skip marketing budgeting entirely. Here is a practical way to…

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Why USSD for Business Still Beats Apps in Rural Kenya

Why USSD for Business Still Beats Apps in Rural Kenya

Smartphones dominate the headlines, but millions of Kenyan customers still carry basic phones. Here is why USSD for…

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A Website Redesign Might Be Overdue for Your Business

A Website Redesign Might Be Overdue for Your Business

Wondering if your business site needs a rebuild? Here's how to spot the warning signs, plan a website…

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Why a Personal Brand Website Matters for Professionals

Why a Personal Brand Website Matters for Professionals

A personal brand website gives Kenyan professionals and entrepreneurs a space they control, unlike a social media profile…

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What Website Maintenance Really Costs and How to Budget For It

What Website Maintenance Really Costs and How to Budget For It

Many Kenyan business owners budget for building a website but not for keeping it running. Here is what…

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Where Should Your SME Start With Business Process Automation?

Where Should Your SME Start With Business Process Automation?

Business process automation sounds like something only large companies can afford, but most Kenyan SMEs already have the…

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Should Your Business Build a Website or a Mobile App First?

Should Your Business Build a Website or a Mobile App First?

Deciding between a website or mobile app is one of the costliest early mistakes a growing Kenyan business…

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How to Start Email Marketing for Your Kenyan Business

How to Start Email Marketing for Your Kenyan Business

Email marketing remains one of the most affordable ways for Kenyan businesses to reach customers directly. Here is…

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AI Chatbots for Business: Ready to Automate Support?

AI Chatbots for Business: Ready to Automate Support?

AI chatbots for business are becoming standard for handling customer questions instantly. Here is what Kenyan businesses should…

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M-Pesa Integration: A Checkout Feature You Can’t Ignore

M-Pesa Integration: A Checkout Feature You Can’t Ignore

Mobile money now drives most retail payments in Kenya, and businesses without M-Pesa integration risk losing sales to…

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Website Security Basics Every Kenyan Business Should Know

Website Security Basics Every Kenyan Business Should Know

Website security basics do not require a big budget or an IT team, just a few habits done…

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